Lead Me! A Primer for Lead Generation
Who can't use more leads! In this webinar we will explore different techniques for generating leads using your website, email marketing and social media efforts. The goal is to move prospective clients from curious to converted!
An Entrepreneur's Guide to Employment Law: How to Grow Your Workforce When You Are Short on Time and Money
A detailed primer on how to follow the employment laws, including the principles behind the laws and best practice tips.
Funding Your Future: The Strategic Guide to Business Financing
Securing capital is critical, but not all funding is created equal. Join us for a deep dive into the financing landscape to identify the best path for your business. We’ll compare options—from traditional loans to venture capital—to help you find the right fit for your specific goals.
Perfecting Your Sales Conversations: A Step-by-Step Workshop
Stop "just chatting" and start closing. Presented by Zenagos, this workshop replaces sales stress with a clear 8-step roadmap.
Learn to:
- Open with Impact: Build rapport and align your offer to customer needs.
- The "Zip It" Rule: Stop talking yourself out of deals after stating your price.
- Handle Objections: Master the Listen > Understand > Confirm > Address cycle.
- End Ghosting: Set clear expectations to secure the follow-up.
- Lead every meeting with confidence.
Presenters: Mavis Chin, Karen Baldeshwieler, Stacey Coombs and Monica Meadows
Protect Your Profit: Mastering Fair Agreements and Conflict-Free Collections
Stop letting "bad business" drain your bank account and your energy. Join Bill Hulsey for a high-impact webinar designed for entrepreneurs who want to lead with authority and protect their bottom line. We’ll move beyond legal jargon to provide a blueprint for: Bulletproof Agreements: Creating fair terms that prevent disputes before they start. The "Guilt-Free" Collection: How to demand payment with confidence. Objective Dispute Resolution: Managing disagreements without losing your cool or your reputation. Turn your contracts into your strongest ally.
Learn and Connect: Roundtable Workshop for Small Business Owners
Join us for a roundtable workshop with Boston Business Mentors (BBM). This session brings entrepreneurs and small business owners together with mentors to discuss challenges, solutions, and successes in a collaborative setting. Attendees can network with peers and schedule one-on-one sessions with specialists in finance, marketing, legal, and HR. BBM is a nonprofit of former CEOs and founders dedicated to helping you scale. Don’t miss this chance to gain expert insights from leaders who have built and exited successful businesses!
Excel Charts - See Through the Clutter to Spot Key Trends
Learn to transform complex data into impactful visuals with this live program. We will demonstrate how to choose the right chart type, organize data efficiently, and build charts with a single click. You’ll learn to customize elements like axes, labels, and gridlines, and use custom graphics (like stacked icons) for professional flair. The session also covers advanced techniques: connecting multiple charts to one dataset for automatic updates and creating "overlay" charts that combine different types, like column and line. Most features apply to PowerPoint too!
HR Law Briefing: Minimizing Employment-Related Risk, Maximizing Effectiveness
Navigate the complexities of the modern workplace in this comprehensive guide to the employment lifecycle. We cover essential strategies for compliant hiring—from job postings to offer letters—and proactive performance management. Learn to mitigate legal risk regarding wage and hour laws, discrimination, and retaliation. Additional focus includes safeguarding intellectual property, managing time off, and integrating AI into HR procedures. Gain the tools needed to build robust employee handbooks and protect your company’s most vital assets.
Free Live Demo: Build a Website in Squarespace (No Code)
Curious if you can build your own website—and keep it up to date as your business grows? In this short, live Squarespace demo, we’ll walk through the exact steps to create a clean, professional site. You’ll see how to add menu, pages and sections, adjust layout and styles, and set up simple workflows like contact forms and a basic store. This session is demo-only (no hands-on work required). Ideal for small business owners, freelancers, and nonprofits. Free + live Q&A.
Artificial Intelligence: Getting the Most out of AI: Getting the Most out of Generative AI Tools
Generate Business Using Generative AI Tools - Every business needs an edge whether it is to streamline operations, create opportunities, or gain advice from millions of experts. In this hands-on workshop we will explore with live demos how using tools such as ChatGPT, Microsoft Co-Pilot, and Google Gemini can be utilized to address finance, legal, IT support, and marketing concerns.
Refuel, Refresh and Realize: A Strategic Forum for Malden Entrepreneurs
Join us for an strategic, high-impact roundtable designed specifically for Malden’s local entrepreneurs. Limited to just 15 small businesses, this session offers a unique space to collaborate and tackle today's most pressing business challenges.
Gain invaluable guidance from Boston Business Mentors and connect with a peer network of fellow small business owners. Whether you’re navigating growth or streamlining operations, this is your opportunity to gain professional insights in a supportive setting.
Proudly sponsored by East Cambridge Savings Bank.
From Vision to Reality: 3 Core Steps to Confidently Start Your Business!
Ready to turn your calling into a career? If fear or overwhelm are stalling your leap into self-employment, join guest speaker Jen Shultz, Founder of The Non-Nine-to-Five™, for this empowering educational webinar. You’ll Learn: How to get clear on your unique business purpose. How to build your bridge to successful self-employment. How to trust yourself even when you feel doubtful. Jen will walk you through three necessary steps to move past "analysis paralysis" and into action. If you feel a deep nudge to be of service to others, join us to gain the clarity you need.
The Lighthouse Initiative: Bringing AI Governance to Main Street
AI governance frameworks exist for corporations but small business owners are adopting AI with limited or no guidance at all. This session equips mentors with the Lighthouse framework, a proprietary AI governance model presented to the UN Office of the Envoy on Technology as a blueprint for global adoption. You'll leave with a practical toolkit to guide AI conversations with no technical background required.
Pricing 101: Understanding and setting your business' pricing
Optimize profitability through pricing. We cover why pricing is a critical immediate lever, the "math" of revenue versus volume, and the three main strategies: cost-plus, peer pricing, and value-based. Using a T-shirt business example, it illustrates how price changes impact margins. Attendees will learn to select the right strategy based on their industry's competition and differentiation.
Why are Contracts Needed for all Businesses
I'll talk about why contracts are needed for business owners and what are the perils of not having a contract (I will give you some examples of why not having a contract costs the business owner a lot of money in litigation.. I'll talk about the certain types of contracts needed: leases; partnership agreements, client agreements and employee agreements. I'll also discuss the key terms that every contract should have.
Data Visualization - The Right Graphic Can Be Worth 1000 Numbers
Numbers are the lifeblood of business. This one-hour program teaches you to use Excel's robust statistical tools to spot trends and understand your data's past, present, and future.
You will learn:
Statistical analyses Excel performs.; Using statistical functions ; Computing variance and standard deviation.; Organizing data for analysis.; Naming and using data ranges in formulas.
The Seven Best Negotiating Tips
How do I make better deals? Should I make the first offer? Am I leaving money on the table? When should I walk away? How do I deal with tough negotiators? Attend this webinar and you’ll discover the answers.
Negotiation is an essential business skill. These Seven (7) Best Tips will make negotiating less confrontational and more productive. Learn them once and you will benefit for a lifetime.
Manage Your Technology Instead Letting it Manage You
Unlock the full potential of your productivity with our engaging keynote session; “Manage Your Technology Instead Letting it Manage You”. This dynamic presentation will delve into essential strategies and top tips for optimizing your use of laptops, smartphones, and tablets. Learn how to better manage your email and time, ensuring you stay ahead in today's fast-paced digital world.
Presenter: Stephen Turner
Developing and Creating an Elevator Pitch with Value Proposition
Join this hands-on workshop to craft a powerful elevator pitch that captures attention and clearly communicates your value proposition. Learn the key elements of an effective pitch, develop your own version with expert guidance, and practice delivering it with a peer. Walk away with a polished elevator pitch you can confidently use in networking, client interactions, or business introductions.
Franchising 101-Small Business Ownership
Considering entrepreneurship but want a safer, proven path? Explore business ownership vs. franchising. We will cover myths and truths (it's not just food/retail). Discuss government regulations, financing, and learn how to align your personal goals with the right franchise model. Outcomes: Gain comprehensive knowledge to assess if franchising meets your personal, professional, and financial objectives.
Presenter: Dana Hall: 20 years of experience with top franchise companies. Dana's background in finance, operations, marketing, and planning offers hands-on guidance for your decision.
Networking That Actually Works: Turning Relationships Into Real Opportunities
Flip the script on traditional networking! Join Don Martelli, CEO of PR Bunker and Alignable leader, to learn digital strategies that turn relationships into real opportunities. In this session, you’ll learn how to leverage Alignable.com to connect with ideal customers and referral partners in a community of 10M+ users. Discover how to lead with curiosity and master the "Be Interested, Not Interesting" mindset. Join us for tactical follow-up strategies to build a network that truly works for you and your community.
Maximizing ROI: Is an Employee or a Contractor Better for Your Bottom Line?
Maximizing ROI: Is an Employee or a Contractor Better for Your Bottom Line?" strips away the confusion of scaling your team. In this session, we cut through the jargon to compare employees and contractors, revealing the true cost and compliance realities of each. You’ll walk away with a clear framework for choosing the right talent model, including a deep dive into how offshore strategies can unlock a global talent pool and slash your labor costs by up to 80%.
Succeeding in the Federal Government Market
The ever changing and dynamic federal contracting sector offers benefits that complement private sector revenue. Mastering the market requires an understanding of complexities associated with clients, teammates, compliance, business development and back office operations. For current government contractors and those wishing to enter the market.
Excel Statistics
Numbers are the lifeblood of business. This one-hour program teaches you to use Excel's robust statistical tools to spot trends and understand your data's past, present, and future.
You will learn:
Statistical analyses Excel performs.; Using statistical functions ; Computing variance and standard deviation.; Organizing data for analysis.; Naming and using data ranges in formulas.
Lead Me! - A Primer for Lead Generation
Who can't use more leads! In this webinar we will explore different techniques for generating leads using your website, email marketing and social media efforts. The goal is to move prospective clients from curious to converted!
Financial Reports - A Snapshot into Your Business
Learn how financial reports give you a clear snapshot of your business’s performance. This session explains key reports like balance sheets, income statements, and cash flow statements, and shows how to use them to track progress, make informed decisions, and plan for growth
Budget Basics - Creating a Business Blueprint
Learn how to build a practical budget to guide your business toward success. This session covers the key steps to creating a budget, defines essential terms like revenue, expenses, and profit, and explains why every small business needs one. Gain the knowledge and confidence to make smart financial decisions and plan for the future.
Excel Tips and Tricks - Put Excel Magic to Work for You
Learn to mystify and amaze with everyday Excel magic! Discover how to: Create custom number format; Use AutoFill for custom or weekday-only date series; Combine text easily with formulas; Insert functions the smart way; Apply Conditional Formatting to highlight key data; Enter dates and times that calculate correctly.
Sell Smarter: Proven Sales Strategies for Small Business Owners (webinar)
Sales drive growth and keep your business thriving. In this webinar, you’ll learn how to identify prospects, build relationships, and convert leads into loyal customers. Discover practical techniques and repeatable processes to help you sell with confidence and grow your business.
Excel Pivot Tables (webinar)
Unlock the power of Excel Pivot Tables in this live, one-hour session. Learn how to organize data for analysis, build Pivot Tables and Charts from scratch, and view your data from multiple angles. We’ll cover filtering, calculations, drilling down to details, refreshing data, and updating sources—giving you the tools to turn raw data into clear, actionable insights.
Connecting the Dots: Leveraging Your Website, Email Marketing, and Social Media to Deepen Client Relationships (webinar)
Your website, email, and social media are not separate entities but a cohesive communications strategy for establishing new clients and solidify your relationships with existing ones.